PRIVACY POLICY

This policy explains how This Humid House collects, uses, shares and manages personal data in connection with our website, products, services and education programmes.

1. PERSONAL DATA WE COLLECT

Depending on how you interact with us, we may collect:

- Your name, email address and telephone number.
- Billing and delivery addresses.
- Recipient names, contact details and delivery instructions.
- Purchase, subscription and programme registration information.
- Information you provide when enquiring about or engaging our services.
- Marketing and communication preferences.
- Information about how you use our website.

If you provide someone else’s personal data, such as a floral recipient’s details, you are responsible for ensuring you are authorised to share it for the relevant purpose.

2. HOW WE COLLECT PERSONAL DATA

We may collect personal data when you:

- Make a purchase, arrange or receive a delivery, or schedule a subscription.
- Register for an education programme.
- Enquire about or engage our services.
- Join our mailing list.
- Communicate with us by email, telephone, messaging platforms or social media.
- Complete questionnaires or forms.
- Browse or interact with our website.

We may also receive personal data from clients, planners, event partners and service providers where reasonably necessary to provide our products or services.

3. HOW WE USE PERSONAL DATA

We may collect, use and disclose personal data where reasonably necessary to:

- Process orders and payments, coordinate deliveries and administer subscriptions.
- Manage programme registrations and education programmes.
- Respond to enquiries, prepare proposals and provide our services.
- Provide customer support and resolve issues.
- Send marketing communications with your consent.
- Improve our website, products, services and customer experience.
- Maintain business, administrative and financial records.
- Prevent fraud, misuse and security incidents.
- Meet legal and regulatory requirements.

We will not use your personal data for unrelated purposes unless we have obtained the necessary consent or are permitted or required to do so by law.

4. DISCLOSURE TO THIRD PARTIES

We may share personal data where reasonably necessary to operate our business or provide a product or service. This may include sharing with:

- Payment and e-commerce providers.
- Delivery and logistics providers.
- Website hosting, technology and analytics providers.
- Professional advisers and business service providers.
- Workshop, event or project partners involved in your programme or service.
- Government, regulatory or law-enforcement authorities where required by law.

We do not sell your personal data. Service providers receive only the information reasonably required to perform their role.

5. MARKETING COMMUNICATIONS

With your consent, we may send you studio news, programme announcements and product updates.

You can unsubscribe at any time using the link in our marketing emails. We may still contact you about an order, booking, enquiry or service you have requested.

6. COOKIES AND WEBSITE ANALYTICS

Our website may use cookies and similar technologies to support its functionality, understand how visitors use it and improve the browsing experience.

Third-party services connected to our website may also use these technologies under their own privacy policies.

You can manage or disable cookies in your browser settings. Disabling some cookies may affect website functionality.

7. PROTECTION AND RETENTION OF PERSONAL DATA

We take reasonable administrative, technical and organisational measures to protect personal data against unauthorised access, collection, use, disclosure, copying, modification, disposal and similar risks.

We retain personal data only for as long as reasonably required for its original purpose or to meet legal, regulatory and business requirements.

When it is no longer required, we take reasonable steps to dispose of it securely or remove the means of identifying an individual.

8. TRANSFERS OF PERSONAL DATA OUTSIDE SINGAPORE

Some providers and platforms we use may process or store personal data outside Singapore.

For overseas transfers, we take reasonable steps to ensure a standard of protection comparable to that required under applicable Singapore data protection laws.

9. ACCESS, CORRECTION AND WITHDRAWAL OF CONSENT

You may contact us to request access to your personal data, correct inaccurate or incomplete information, or withdraw consent for its continued collection, use or disclosure where applicable.

Withdrawing consent may affect our ability to provide products or services that require that information.

We may need to verify your identity before processing a request. Requests are handled in accordance with applicable law.

10. THIRD-PARTY WEBSITES AND SERVICES

Our website may link to third-party websites or services. This policy does not cover their privacy practices, and we are not responsible for them.

Please review their privacy policies before using their services.

11. CONTACT US

For questions about this policy, access or correction requests, withdrawal of consent, or concerns about your personal data, email info@humidhouse.com.

12. CHANGES TO THIS PRIVACY POLICY

We may update this policy as our practices, services or legal requirements change. The latest version will be published on our website.